Ad tech M&A in 2023 can only be described as “weak sauce.” Although deal activity was up 78% in Q1...
2023
Supply-path optimization (SPO) is nothing new. But 2023 saw SPO become further cemented in the strategies of DSPs and SSPs...
Rather than rounding up the obvious online privacy trends of 2023, let’s dive into the weeds. Because we’ve spent enough...
With macroeconomic conditions affecting advertising and Hollywood strikes affecting content, 2023 was a year of lessons for the TV and...
TV was weird this year. In 2022, television output increased to 599 scripted series--the most of all time, according to...
For most marketers and advertisers, 2023 was a strangely challenging year. Advertising spend continued to decelerate, and even decline, in...
2023 was the year live sports entered the streaming arena in full force, creating a new form of fragmentation in...
Each year, StopPress asks a group of talented professionals in the local industry for their reflections on the year that...
The breathless excitement around generative artificial intelligence since OpenAI introduced ChatGPT in November 2022 has spurred a crop of vendors...
LUMO Digital Outdoor is rounding off a massive year by switching on its 60th and 61st digital billboards – a...