Video supply-side platform Beachfront Media is expanding its partnership with White Ops, the digital verification vendor that specializes in bot...
ad fraud
When the International Business Times and its parent Newsweek Media Group were accused in February of buying bots to help...
As advertising spend ramps up during Q4, bad actors respond in kind.Attracted by increased ad budget, fraudsters hide their chicanery...
The ad server SpotX and ad verification company DoubleVerify have flagged a new type of fraud they’re calling “verification stripping.”...
Like any good media planner, fraudsters are attuned to time of year, seasonality, demographics, ad formats and trends in consumer...
Google’s latest anti-fraud measure aims to stamp out ad fraud by clawing back money from the exchanges where its DSP...
In the two years since the Trustworthy Accountability Group got off the ground, the industrywide fraud-fighting coalition has received more...
While the online advertising trade groups have created anti-fraud programs and exchanges have instituted inventory standards, fraud is still on...