Hey Readers, Welcome back to the AdExchanger Commerce Media newsletter. This week, we’ll do a quick dive into a brick-and-mortar...
Adapting
The following article is from Adweek's special issue "On Ukraine, by Ukrainians," published April 25, 2022, and created entirely by...
Apple's App Tracking Transparency changes to its iOS operating system continue to take their toll on Meta, but changes made...
Is ad tech’s cookieless future bright or bleak? “We are about to find out,” said Boris Mouzykantskii, CEO and co-founder...
Is ad tech’s cookieless future bright or bleak? “We are about to find out,” said Boris Mouzykantskii, CEO and co-founder...
“The Sell Sider” is a column written by the sell side of the digital media community. Rakuten Rewards, formerly Ebates,...
Kiwis have become more mindful of their choices, and this has changed the way they approach what they buy and...
Advertising remains a minority-interest for New York's journal of record, but The Times still wants to take greater control over...
Terms like campaign planning, optimization and reconciliation weren't in vogue back in the Mad Men days of advertising. But today,...
Even as mobile ad platforms get their houses in order as Apple restricts IDFA in iOS 14, there are still...