Twitter extended the ability for all users to hide replies to their tweets last November, and it officially rolled out...
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Brands are pumped about the connected TV opportunity. But without the ability to measure campaigns with the same level of...
After a tough Q2, McDonald’s sees an opportunity to grow market share and accelerate recovery by bolstering its marketing spend....
Nielsen is caught in the middle of a dispute between TV buyers and sellers about whether to include out-of-home...