AppsFlyer is building a marketplace so advertisers can share user-level data with third-party vendors without, well, actually sharing any user-level...
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Comscore’s programmatic ad targeting division, Proximic, unveiled new audience segments for political advertisers to help them reach people based on...
The only thing stronger than Netflix's password crackdown results are its new prices. Announcing its third-quarter earnings in a letter...
Paramount is making good on its commitment to collaborate with multiple measurement companies. Top line Today, the publisher announced it...
Pead, a full service communications and PR agency, has welcomed Ash Stevens and Emily Sayes to the team. They will...
Shopify Audiences, the ecommerce platform’s ad tech integration product, doubled its partner roster on Monday and announced new ad targeting...
Amazon Prime Video--one of the last major streaming services without commercial breaks--will soon have TV advertising. Fans of flagship series...
The demand-side platform Viant announced an expansion of its supply-path optimization solution for connected TV ad buying. The post Viant...
Special Wellington is welcoming Senior Business Manager Bronwyn Mildon and Junior Creative Bella Griffiths to the team after a raft...
To make it easier for developers to create WebAR experiences, Niantic's 8th Wall platform debuted support for "GenAI Modules" that...