May 3, 2024

Programmatic

In a world where nearly everyone is always online, there is no offline.

AppsFlyer Adds To Its Privacy Cloud With A Clean Room-Inspired Marketplace

AppsFlyer is building a marketplace so advertisers can share user-level data with third-party vendors without, well, actually sharing any user-level data with third-party vendors. The marketplace, which offers functionality similar to that of a clean room, is the most recent addition to AppsFlyer’s Privacy Cloud, the company’s suite of products for privacy-focused measurement, activation and […]

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