Snap’s revenue grew 44% year over year to $262 million in the second quarter. Its average revenue per user –...
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Bonjour, GDPR enforcement.Google and Facebook may have bullseyes on their backs in Europe, but it’s two mid-sized French startups that...
As Johnson & Johnson’s senior manager for shopper marketing, Kris Cevasco spends most of her day figuring out how to...
"Data-Driven Thinking" is written by members of the media community and contains fresh ideas on the digital revolution in media....
Here’s today’s AdExchanger.com news round-up… Want it by email? Sign up here.Money On My Mind Recent data scandals haven’t stopped Facebook...
Trump’s trade war is a game of high-stakes chicken that could hit advertising investment – but it’s not clear how.Escalating...
Future PLC has agreed to buy the consumer division of Purch for $132 million.The July acquisition brings together Purch properties...
"Brand Aware” explores the data-driven digital ad ecosystem from the marketer's point of view. Today's column is written by Marissa...
Here’s today’s AdExchanger.com news round-up… Want it by email? Sign up here.Going Once, Going Twice ... Later this year the FCC...
Crimson Hexagon is back in business on Facebook and Instagram – mostly.The social analytics platform, which uses AI to analyze public...