It’s not the biggest surprise that Google, The Trade Desk and MediaMath were pegged as “leaders” in Gartner’s third Magic...
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"On TV And Video" is a column exploring opportunities and challenges in advanced TV and video.Today’s column is written by...
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Frank Schneider (L) and Christian Muche (R) with Stewart Copeland of The Police at the DMEXCO 2017 VIP party. Credit:...
For the independent demand-side platform (DSP) market, it is the best of times, it is the worst of times. On...
Automatically generated customer profile of users who are more likely to engage with the campaign and take action on Adform's...