Last week, five chief marketers made their exits, including Walgreens' Patrick McLean, IBM's Carla Pi?eyro Sublett, TikTok's Nick Tran and...
Adweek
Sustainability has become a buzzword in 2021--and for good reason. But as with any buzzword, the meaning of the term...
Juliette Morris, a longtime executive in the media and tech industries, will be the new CEO of Adweek. Morris will...
In every company, there is the face of the organization and there are those who keep the body and brain...
McDonald's kicked off it's "famous orders" campaign with a pre-Super Bowl spot in 2020. However, it wasn't until Travis Scott's...
From TikTok to Instagram Reels, Snapchat and YouTube, it's no secret that the way people--especially young people--consume media is changing...
The alcohol industry has undergone a lot of change over the past few years. From established beer brands that now...
HBO Max debuted on May 27, 2020 as a relatively late entrant in a crowded streaming landscape. However, over it's...
Who's delivering the best performance in ad tech and mar tech? No one is more qualified to answer that question...
In the past two weeks, we've seen a handful of brands embracing publicity stunts. There's mac-and-cheese ice cream from Kraft...