The Coca-Cola company has selected incumbent WPP and Publicis Groupe as finalists in a closed door review of its U.S....
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AUCKLAND, Today: FCB, MBM, and NZ Transport Agency Waka Kotahi have rolled out a new campaign that starkly presents the...
Antony Young rounds up media news from beyond Aotearoa in a regular column for StopPress. This week we take a...
Bumble, the women-focused dating and social networking app, is taking a new marketing direction as it unveils a partnership with...
On December 13, 1996, Miller Beer pulled all its business out of Leo Burnett, literally overnight. Officially, it was about...
When you think of luxury, British-founded car marque Jaguar, what is the first image that springs to mind? Perhaps it's...
Here’s today’s AdExchanger.com news round-up… Want it by email? Sign up here. Whose Funeral? Google Search upended online traffic earlier...
Consumers are often bombarded by ads and influencers offering wellness solutions. A new global campaign from Virgin Active encourages them...
Leukaemia and Blood Cancer New Zealand is lighting up the Sky Tower and to mark the inaugural ‘Shine for a...
It might be surprising to learn the government fights against monopolies the same way now as it did in the...