The merger pairs virtual product placement with social-content automation to make ads more engaging—and harder to ignore. Adweek Feed
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Two new ad formats and target ROAS-linked bidding capabilities will now be available to iOS app advertisers, Google announced today....
Stop me if you’ve heard this one before: A new ad tech company wants to use AI to make advertising...
FC Barcelona is giving the beautiful game an AI-powered upgrade. Last year, the iconic football club started working with Qloo,...
Topsort, a four-year-old advertising tech startup, announced three new ad products today aimed at simplifying retail media ad buying. The...
OpenAI’s move pits it against Perplexity, a contender in AI search which introduced a similar shopping experience last year. Adweek...
For decades, Jeffrey Katzenberg has been at the forefront of culture-defining innovation--from revolutionizing Hollywood to investing in transformative technology. Now,...
Google is offering advertisers credits and free ad space to drive adoption of its AI-powered automated media buying tool, Demand...
Warner Bros. Discovery is looking to Max-imize its shoppable ads with new AI-powered formats. Ahead of Black Friday, Warner Bros....
There's nothing like heading home for the holidays. But if that home happens to be generated by artificial intelligence, controversy...