Two new ad formats and target ROAS-linked bidding capabilities will now be available to iOS app advertisers, Google announced today....
AIPowered
Stop me if you’ve heard this one before: A new ad tech company wants to use AI to make advertising...
FC Barcelona is giving the beautiful game an AI-powered upgrade. Last year, the iconic football club started working with Qloo,...
Topsort, a four-year-old advertising tech startup, announced three new ad products today aimed at simplifying retail media ad buying. The...
OpenAI’s move pits it against Perplexity, a contender in AI search which introduced a similar shopping experience last year. Adweek...
For decades, Jeffrey Katzenberg has been at the forefront of culture-defining innovation--from revolutionizing Hollywood to investing in transformative technology. Now,...
Google is offering advertisers credits and free ad space to drive adoption of its AI-powered automated media buying tool, Demand...
Warner Bros. Discovery is looking to Max-imize its shoppable ads with new AI-powered formats. Ahead of Black Friday, Warner Bros....
There's nothing like heading home for the holidays. But if that home happens to be generated by artificial intelligence, controversy...
Perplexity has unveiled its AI-driven ecommerce feature, 'Buy with Pro,' for its U.S. Pro users. Previously dubbed 'Pro Shop,' consumers...