In its 35th year, New Zealand’s largest production company, South Pacific Pictures (SPP) has rebranded. A new logo and tagline...
Amid
TVNZ has reported a net loss of $ 16.7 million for the six months period to 31 December 2023, continuing...
For publishers, the two meteors hurtling toward them in 2024 are growing signal loss, exacerbated by Google's deprecation of third-party...
A bevy of alternative identifiers has flooded the market in recent years, promising to usher the advertising industry into a...
When Kris Saim told his agency that he had stage four colon cancer, he was met with the stability that...
Sensitive content: This article mentions deaths related to the Israel-Hamas war. At the start of October, the advertising industry usually...
This summer, after looking into how advertising works on YouTube, ad tech research firm Adalytics released two reports in quick...
ABC is making last-minute changes to its Golden hour. Today, Adweek learned that ABC is shaking up its fall lineup...
BuzzFeed is “laser focused” on using AI-generated content to drive audiences to its owned-and-operated platforms and away from social media,...
Google removed "in-stream" classification from the name of one of its video formats. The change comes at a time when...