The writing was on the wall, but now it’s written in ink: Oath honcho Tim Armstrong will leave Verizon at...
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Marni Walden, EVP and president of global media and the highest-ranking female executive at Verizon, will step down and move...
John DeVine, Oath’s newly minted CRO, faces a steep challenge in integrating Yahoo and AOL's sales organizations.“Priority one is cultural...
By Sarah Sluis, Kelly Liyakasa and Alison Weissbrot Some publishers excel in programmatic in ways that make buyers take notice....
Publishers like Bloomberg and The Washington Post have raced to roll out non-intrusive ad formats priced on attention and engagement...