NEW YORK, Thursday: Despite fierce opposition from Facebook and Google, Apple says it’s close to going live with a new...
apps
And so it begins. Apple started rejecting app updates on Thursday that conflict with its AppTrackingTrackingTransparency (ATT) framework. ATT prohibits...
Creators who have been sharing videos from other platforms, like TikTok, on Instagram Reels are in for a rude awakening....
As first-time advertisers in Sunday's Super Bowl LV, DoorDash and Uber Eats will have a chance to spread the gospel...
Google shared a glimpse of its AppTrackingTransparency plan on Wednesday, but offered few details about exactly how it’s readying itself...
Here’s today’s AdExchanger.com news round-up… Want it by email? Sign up here. Trump’s Hatred Besides his war on the democratic process,...
New Year's Eve is traditionally one of the busiest nights of the year for Facebook's family of applications, and with...
As surveys show that more Americans than ever are spending time with smart speakers and other voice-enabled devices amid the...
INCRMNTAL, a startup focused on incrementality testing and measurement, launched on Monday with $ 1.4 million in pre-seed funding. The...
The mobile ad ecosystem has changed a lot since MoPub, Twitter’s mobile ad exchange, was founded in 2010. Tech years...