What if Microsoft, and not Google, had acquired DoubleClick in 2007? What if Facebook hadn’t given up on its Atlas...
ari paparo
Google is making it more difficult for advertisers to have an independent view of the data generated from ad buys...
Pity the ad tech middleman. They place an ad on behalf of the advertiser, but when it comes time to...
“Data-Driven Thinking” is written by members of the media community and contains fresh ideas on the digital revolution in media....
Since its founding in 2000, Legendary Entertainment’s slate of 50 films has certainly lived up to its name, with a...
“Data-Driven Thinking” is written by members of the media community and contains fresh ideas on the digital revolution in media....