Cinema chains around the world enter 2022 in a strange situation. On one hand, they have experienced nearly two years...
Audiences
“Data-Driven Thinking” is written by members of the media community and contains fresh ideas on the digital revolution in media....
For publishers on the hunt for habitual readers, read-later apps like Pocket have become valuable stalking grounds. The 14-year-old company,...
C3, TV's standard metric for commercial measurement since 2007, could be on its last legs. Nielsen said today it will...
Business directory and crowdsourced review forum Yelp debuted two new ad products Tuesday as an extension of its Yelp Audiences...
Discovery has finally revealed the first of its ambitious plans for New Zealand audiences, along with a 70 percent increase...
As Covid-19 began to descend on the world in 2020, consumers searched for ways to connect while trapped at home....
BurgerFuel is the first New Zealand brand to take advantage of the latest in-game technology with its ‘Ultimeatum’ burger campaign...
In the last 18 months as we’ve navigated a global pandemic and Kiwis have increasingly sought to consume both informative...
Up-to-the-minute Covid-19 coverage and in-depth analysis continues to drive New Zealand Herald audiences to record levels, but Kiwis are also...