Attention metrics--using tactics like eye tracking to measure how long people spend looking at ads--hold a number of promises, including...
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Despite being more than 10 times the size of Switzerland and located in the Nordics, tourists still confuse the two...
Ad buyers who asked YouTube not to run their ads on kids' channels saw that their ads ran in these...
Ruby ResendezDirector, Digital SolutionsStirista“On TV & Video” is a column exploring opportunities and challenges in advanced TV and video. Today’s...
Alphabet Inc's Google has allegedly offered concessions to spin off its ad-tech business in an effort to ward off a...
Ad agencies are understaffed and their clients – small businesses in particular – often don’t have the time or the...
Last week, New York-based 20-somethings banded together on TikTok to share their dating horror stories about a guy named Caleb,...
Variety is the spice of life, and TikTok is taking steps to ensure that variety exists in its users' For...
There are a few clues straight away that this documentary-style short film isn't your average public service announcement. First, a...
The percentage of adults aged 25 to 35 years old that have lived in their current home for less than...