Aaron McKeeCTO“Data-Driven Thinking” is written by members of the media community and contains fresh ideas on the digital revolution in...
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Last year, the IAB released a report that showed just how much money advertisers are pumping into CTV: In 2021,...
Despite being just under 100 days until the 2022 FIFA World Cup, NBCUniversal has already sold approximately 90% of its...
Here’s today’s AdExchanger.com news round-up… Want it by email? Sign up here. Fair Share In the years before Apple dropped...
Pew Research Center shared its insights on the attitudes of parents in the U.S. toward technology use by their children...
“On TV & Video” is a column exploring opportunities and challenges in advanced TV and video. Today’s column is by...
While brands like youth apparel retailer PacSun and athletic wear giant Adidas are turning to the metaverse to get Gen...
Branded Advent calendars are all the rage right now. And it makes sense! As someone on Twitter recently--and brilliantly--described, Advent...
With your permission, please endure yet one more Privacy Sandbox-related bird reference: Chrome’s Federated Learning of Cohorts (FLoC) proposal will...