Most programmatic ad campaigns targeted to Latinos focus narrowly on Spanish-language content. MundoNow and Infinity Partnerships announced a new audience...
Beyond
What college football fan could forget 11:59 p.m. on Dec. 31, 2022, when a last-second Georgia field goal knocked Ohio...
Many of us often wonder what the end goal is for our favorite creators. What happens after that viral dance...
Earlier this year, crowds of onlookers gathered outside Louis Vuitton stores in Paris, London, New York and Tokyo to catch...
Retail isn't dead. At least not in the way you think. The biggest takeaway from Commerceweek 2023 was that today's...
BLUNT has launched its new look ‘brand world’ encompassing a new identity, positioning, packaging and website as it prepares to expand...
For advertisers, attention is emerging as the new standard for evaluating ad effectiveness. But with the average person spending seven...
Likes and followers are not without merit, but engagement is not directly causal of sales rates. What should marketers consider...
Zitron argues that the internet is being ruined by the Big Tech players that control it and that advertising needs...