Last month, the New York Times published a story revealing that many big brands found themselves advertising on YouTube channels that...
Blocking
News publishers are getting serious about bypassing the blunt brand safety instruments that have been demonetizing them for years. And...
Publishers are starting to see referral traffic from AI search engine Perplexity, according to data from three sources. The New...
Here’s today’s AdExchanger.com news round-up… Want it by email? Sign up here. Block And Tackle The sense of urgency about...
Recent reporting from Adalytics and the Wall Street Journal exposed that Forbes, a publisher with more than a century’s worth...
There are approximately two million electric vehicles on the road in the US today, which accounts for less than 1%...
Brand safety’s detrimental impact on diverse, equitable and inclusive media goals is a question of automation gone wrong, ham-fisted implementation...
A podcast interview withMarty Krátký-KatzCEO & Co-FounderRemember back in 2015 and 2016 when the ad industry was in a frenzy...
YouTube extended its blocking of access to channels associated with Russian state-funded media outlets worldwide, from just across Europe. The...
Reddit began rolling out its revamped blocking experience Tuesday. The platform said in a blog post that the goal is...