Popeyes never backs down from a challenge, as is represented by its starting of the chicken sandwich wars a few...
Bowl
College football bowl games are steeped in history and tradition, a staple of the sporting calendar for more than a...
TurboTax will be back in the Super Bowl for the 11th straight year, but this time with a different take...
Geico paved the way for insurance mascots nearly 30 years ago, and while the brand has gone through quite a...
Any place Guy Fieri takes his brand is Flavortown, but even big partners like Pepsi realize that Las Vegas holds...
It's deemed the Super Bowl of advertising in the U.K., but it involves a lot fewer athletes and a lot...
Chad "Ochocinco" Johnson was loud and brash when he played in the NFL, someone who made a show of his...
One of the wonderful things about global creativity in our industry is witnessing how cultural celebrations and traditions have evolved...
Handing off the NFL's Super Bowl commercial to flag football scored huge growth for the sport, but it took a...
The NFL season hasn't even started yet, but Paramount is already making its case to be Super Bowl MVP. Today,...