Popeyes may have publicly declared that the chicken wars are over, and challenger brand Lee's Famous Recipe called its own...
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Here’s today’s AdExchanger.com news round-up… Want it by email? Sign up here. Video Killed The TV Star Comcast’s and Google’s earnings...
"The Sell Sider" is a column written by the sell side of the digital media community. Today's column is written...
A typical commercial for a wine brand might feature a sunset, a farm-to-table spread and discerning oenophiles swirling, sipping and...
Jeff Jenkins is no stranger to working for exciting brands. His impressive career history includes Yum! Brands, Taco Bell, and...
With more brands trying to enter the gaming world and reach "gamers," Elle McCarthy, the vice president of brand at...
Minature apple brand Rockit has unveiled a fresh new brand identity, created by Special Group New Zealand. The new brand...
One of Britain's biggest retail brands, Marks and Spencer (M&S), will focus on accelerating its digital advertising with the help...
Launching across TV, digital, outdoor and social channels, Mitre 10’s new brand promise, ‘With you all the way’, centres on...
Frances Valentine, the luxury designer brand co-founded by Elyce Arons and the late Kate Spade, is trying to bring joy...