It wouldn't be a proper Halloween without a nightmare-inducing clown, and Six Flags obliges with just such a creature that...
Brands
Creators make it look like cranking out content is a breeze with slick posts for social media. But the reality...
Luxury brands like YSL, Tom Ford, and Dior have gotten into high-end beauty products like blush, lipstick, and fragrance to...
Editor's note: In this article, ADWEEK deviated from its style of using "Latinx" due to the writer's preference to use...
As predicted, America's Hispanic and Latinx footprint continues to grow rapidly. Hispanics now represent more than 20% of the U.S....
AUCKLAND/SYDNEY, Today: To understand what humour and play mean to people in 2024, TRA conducted in-depth research with over 2000...
In 2022, 71% of U.S. Latinx between the ages of 12 and 34 said they felt like brands treated them...
Cue the "In Memoriam" music. It's time to say R.I.P. to traditional celebrity brand deals. During a panel on crafting...
In today's ever-evolving marketing landscape, one of the biggest challenges brands face is juggling different marketing strategies for multiple generations....
When it comes to the future of entertainment, brands are everything--Hollywood's just Ken. Greta Gerwig's Mattel-derived 2023 blockbuster proved that...