"On TV & Video" is a column written by the sell side of the digital media community. After this exclusive...
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The confluence of a bitter presidential campaign, the reaction to the death of George Floyd and the pandemic pushed prominent...
In the best of times, sports has the power to excite and inspire, to entertain, engage and even unite. But...
Here’s today’s AdExchanger.com news round-up… Want it by email? Sign up here. AOC On Ads That didn’t take long. Just two...
The acquisition of Dunkin' Brands by Inspire Brands for about $ 11.3 billion including debt, announced last week, will reshape...
Here’s today’s AdExchanger.com news round-up… Want it by email? Sign up here. Election Forecasting The absolute biggest question on everyone’s mind...
Here’s today’s AdExchanger.com news round-up… Want it by email? Sign up here. No Reservations Donald Trump’s reelection campaign spent big money...
Welcome to First Things First, Adweek's daily resource for marketers. We'll be publishing the content to First Things First on...
If Donald Trump owned H1 for programmatic ad spending, Joe Biden is dominating the second half of the year. After...
Terms like campaign planning, optimization and reconciliation weren't in vogue back in the Mad Men days of advertising. But today,...