A significant number of solutions that claim to be cookieless, including unified IDs and cohort-based targeting, still rely on IDs....
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Have you ever watched your favorite content creators and felt like you really know them? That's the vibe you get...
A digital solution for a country facing destruction due to climate change just won one of the ad industry's most...
In the past five years, the Hispanic community has seen a steep drop in how Latinos feel their values are...
Sports have a lifelong impact--and Nike and Dick's Sporting Goods know it. The brands have now teamed up for the...
AUCKLAND, Today: Forensic and data science firm Oritain has appointed Spark Foundry NZ as their agency of record to drive...
SINGAPORE, Thursday: Two dentsu Aotearoa staffers have been shortlisted at the Campaign Women in Leadership Awards. Dentsu marketing manager James...
When soccer superstar Alex Morgan called Jessica Robertson in 2019, she instantly picked up the phone. In 2021, Robertson and...
When cases started to pop up of AI-generated images winning art and photography contests, social media exploded with the usual...
Independent social media marketing agency Blackjet has undergone a rebrand and is now known as Blackjet Social, highlighting its renewed...