Performance marketers are turning to AI to navigate rising costs, data loss and increasingly complex shopper journeys – and it’s...
commerce
From Amazon's Rufus to ChatGPT. Adweek Feed
Plus, retailers experiment with agentic commerce. Adweek Feed
Users will soon be able to complete purchases within ChatGPT using their PayPal digital wallets. Adweek Feed
DoorDash, StockX, and Dollar General are betting on programmatic ads. Adweek Feed
Global commerce agency Mars United has appointed experienced industry leader Ashley Wales-Brown as digital commerce director, Australia and New Zealand....
Commerce media is booming, and everyone wants a piece of it. For commerce media networks, servicing the growing pool of...
Inmar Intelligence is pioneering deep data analysis as a way to develop authentic partnerships between creators and brands. Adweek Feed
AUCKLAND, Today: Mars United℠ Commerce, part of Publicis Groupe, has dropped the fourth ANZ Retail Media Report Card, offering a...
Mars United Commerce has appointed experienced commerce marketing leader Kelly Wearmouth as Managing Director Australia and New Zealand (ANZ). The...