The 2024 Paris Summer Olympics are officially underway and if brands are smart, they'll capitalize on the trending event by...
Content
The wristwatch publisher Hodinkee will drastically reduce its commerce operation and return its focus to editorial content, according to a...
Web links that use the Google link shortener will soon no longer work. Plus: Outbrain is in advanced talks to...
Periodically, the worlds of advertising and partisan politics collide. An impassioned and often politicized debate has taken center stage around...
While agencies push for more programmatic buying options, publishers want to maintain control in TV ad buying negotiations – and...
Laptop fans can rest a little easier. Some of the most notorious made-for-advertising websites on the internet are now no...
“Uncovering Earth’s Secrets: A Journey Into Its Deepest Hole” That’s the title of a made-for-arbitrage (MFA) article about a failed...
Actors, musicians, dancers and comedians vouched for the value of NBCU media in between flashy performances and trailers during the...
Generative AI is going through its more-is-better phase. More ads! More content! More automation! More productivity! But pumping out content...
No one appreciates an influencer more than I do. I've been a believer in real people sharing their points of...