Pundits predicted Microsoft would use Xandr to create an ad-supported video game content fortress, with the ad tech business getting...
Content
For more than four decades, McDonald's has sponsored a spring basketball tournament that brings together the cream of the crop...
Mobile ad server PadSquad acquired a video ad builder, an ad server and content recognition technology to make a break...
Otterfish, a content creation and approval platform, has officially launched and is set to be a game-changer for brands, agencies...
For many marketers and creators, the process of creating branded content can feel like swimming against an endless tide of emails,...
AUSTIN, TEXAS, Today: OMG NZ’s Gina McKinnon writes: There was a lot of anticipation to see what SXSW (South by...
In today’s harsh economic climate for digital publishers, BuzzFeed hopes its investments in trendy tech like generative AI and short-form...
Our client is a Christchurch-based e-commerce company that has expanded globally through the success of a well loved health and...
Early this football season, the National Football League began shifting tactics to engage younger fans on social media as people...
Formerly of DDB, Mike Hammond and Milon Williams have teamed up to create their own content and sound offering working...