Adtech company Equativ continued its growth trajectory with its acquisition of retail media platform Kamino Retail. The move strengthens Equativ's...
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Carhartt has named Norma Delaney as vp of brand marketing and creative. With over 20 years of experience in the...
Gap has a rich history in denim. In 1969, it opened its first store in San Francisco, shipping blue Levi's,...
CTV is where the action is for Magnite. Although the full revenue impact of Magnite’s exclusive SSP partnership with Netflix...
Paramount+ is continuing a costly streaming TV trend. What's happening Today, Paramount+ announced price increases for both Paramount+ with Showtime...
It's Always Sunny in Philadelphia character Mac, played by Rob McElhenney, had a long-running obsession with now retired Major League...
It's Always Sunny in Philadelphia character Mac, played by Rob McElhenney, had a long-running obsession with now retired Major League...
Here’s today’s AdExchanger.com news round-up… Want it by email? Sign up here. A Programmatic Standoff Agencies sing the praises of open...
Meta introduced new products today that let advertisers use generative AI to create images and text. As artificial intelligence becomes...
Amazon's ad unit keeps surging. That business grew to $ 11.8 billion, representing 8% of its total revenue. Amazon reported...