Fox Corp. CEO touts advertising and sports strength in earnings call. Adweek Feed
Costs
The world of marketing measurement is buzzing about AI. But when it comes to complex techniques like media mix modeling...
Meta executives defended soaring AI infrastructure spending, saying Meta remains “underbuilt” for its long-term ambitions. Adweek Feed
Ads may soon appear in responses from Grok, the X-embedded AI chatbot, the platform’s owner Elon Musk said in a...
AUCKLAND, Today: Dunedin’s cheeky charm is back for round two. After the first Dunedin Works Better campaign struck a chord,...
New tariffs on countries like Taiwan (32%) and South Korea (25%) are expected to ripple through the AI supply chain....
What will it take for advertisers to actually buy campaigns based on attention metrics? That was the question at the...
Here’s today’s AdExchanger.com news round-up… Want it by email? Sign up here. Reg-U-Later Apple has a history of not quite...
Here’s today’s AdExchanger.com news round-up… Want it by email? Sign up here. Making An Impression Starting early next year, Google...
Here’s today’s AdExchanger.com news round-up… Want it by email? Sign up here. Is Free Social A ZIRP? Social media is...