Key Insight: CBS has already redistributed other games to the markets, representing 16% of the country, that would have seen...
COVID19
United Airlines has launched a pilot program that gives its customers access to a rapid Covid-19 test before boarding a...
Here’s today’s AdExchanger.com news round-up… Want it by email? Sign up here. Traditional Media In The Doldrums Ad spending in the...
As the Covid-19 pandemic shows no signs of abating in the U.S., it is already upending several fall TV mainstays,...
It’s not easy for a hotel to stay top of mind during a global pandemic. The marketing team at Kimpton...
Here’s today’s AdExchanger.com news round-up… Want it by email? Sign up here. Agency Woes Dentsu is yet another agency group that...
Encouraging Kiwis to continue to shop local, Visa’s new digital campaign focuses on six small North Island businesses that are...
Vivoom, a Boston-based mobile ad platform focused on user-generated ad campaigns, closed its operations on Wednesday, a victim of the...
Exchanges actually paid their publishers on time more often than not during the height of the pandemic. It’s counterintuitive, but...
Users flocked to apps during the first few months of lockdown. Paid acquisition was a bargain thanks to lower ad...