Lisa Gwynne has joined Strategy Creative as Client Services Director, based out of their Auckland studio. Gwynne has been an...
Creative
Interpublic Group (IPG) has appointed Susan Credle as its first creative advisor. In the new role, Credle will partner with...
Although thought leaders love to pontificate about the convergence of media and creative on stage at industry conferences, media and...
FCB Aotearoa Senior Creatives Alan Jones and Angelo An have been promoted to Creative Directors. Jones and An began working...
FCB Brazil will soon have a new CEO, as marketing executive Paulo Fogaca will be returning home to Brazil to...
On this week's episode of Marketing Vanguard, we hear from Kathy Collins, senior vice president and chief revenue officer at...
Global snack producer Mondelez International is growing, and its creative marketing strategy is driving its success. For its third-quarter results...
If the pressure-tested marketer is honest--no matter how great the diversified, integrated plan looks--the nearly relentless focus on digital media,...
Five days into 2024, T-Mobile made what could be one of the biggest account moves of the year by bringing...
If 2023 was the year marketers experimented with generative AI for ad creative, 2024 is the year most brands will...