Video tech startup VideoAmp is on a hiring spree, thanks to a $70 million cash infusion.The round, announced Wednesday, was...
cross-platform
Advertiser interest in over-the-top is picking up steam and dollars – but cross-platform measurement is lagging behind.Data and analytics company Samba TV...
With additional reporting by Alison Weissbrot. Sizable brands and top-tier publishers can use their clout to pressure media platforms into...