Microsoft’s Xandr informed publishers in a memo sent Friday that it will not be making any further payments for MediaMath...
Deals
On Wednesday afternoon just before the NBA Draft, Jarace Walker was being fitted for the last of four suits he'd...
Meta is launching a new ad format called promotional ads to make it easier for shoppers to find deals from...
//www.youtube.com/watch?v=fvzjVgU6vL8 AUCKLAND, Today: Indie downtown creative & design agency MetroEXP has crafted a new Mates Rates campaign for Wendy’s NZ,...
To help consumers counter the impact of inflation, McDonald's has begun a campaign in Sweden to travel back in time...
While grocery has little in common with resale--who wants used food, anyway?--two recent retail deals are emblematic of 2022, reflecting...
The WNBA headed into the playoffs in 2022 with its most-watched regular season in 14 years. As the longest-tenured women's...
Why wouldn’t DSPs want to secure the best possible access to OTT inventory through programmatic while accessing the impression commitments...
Two years ago, shortly after the start of the coronavirus pandemic, Nike doubled down on what it referred to as...
The first anniversary of the NCAA enacting its NIL (name, image, likeness) policy is approaching, and student sports stars entering...