These days, marketers and agencies using self-serve tools to buy and trade media are under a lot of pressure to...
Deep
Snap Inc. shared its latest Snapchat Generation Report Tuesday, saying that this year's installment focuses on Generation Z's core values,...
“Data-Driven Thinking” is written by members of the media community and contains fresh ideas on the digital revolution in media....
We may come to understand our exit from the pandemic--our 'Pandexit' if you will--as the moment global society decided to...
Finding and retaining new customers is the lifeblood of any business. A lot of people think that all you need...
For the past few years, reality has seemed very much like a parody. But it looks like that might (hopefully)...
Google bolstered its deep linking offering on Wednesday by enabling from YouTube ads, Hotel ads, Gmail ads and ads in...