K-pop groups Stray Kids and Itzy can bring Coca-Cola deeper into South Korean music fandom and its young global audiences,...
Deep
It takes a village to raise the profile of a global media agency. To better service clients – and help with...
WNBA legend Sue Bird is teaming up with Giant Spoon's Laura Correnti to change the way brands interact in the...
A weekly comic strip from AdExchanger.com that highlights the digital advertising ecosystem… The post Comic: Mysteries Of The Deep appeared first on...
Startup ecommerce brands are struggling to get by without the Facebook advertising engine. Legacy brands are flummoxed by the ecommerce...
These days, marketers and agencies using self-serve tools to buy and trade media are under a lot of pressure to...
Snap Inc. shared its latest Snapchat Generation Report Tuesday, saying that this year's installment focuses on Generation Z's core values,...
“Data-Driven Thinking” is written by members of the media community and contains fresh ideas on the digital revolution in media....
We may come to understand our exit from the pandemic--our 'Pandexit' if you will--as the moment global society decided to...
Finding and retaining new customers is the lifeblood of any business. A lot of people think that all you need...