The Cannes Lions, the annual advertiser confab celebrating creativity on the French Riviera, is all about the glitz and glamour.But...
Dentsu Aegis Network
"On TV and Video" is a column exploring opportunities and challenges in advanced TV and video. Today’s column is written...
Big agencies’ inability to quickly change their legacy structures has eroded their value to clients.“We are too passive,” said Nick...
Media agencies, especially those owned by big holding companies, have always relied on economies of scale to get the best...
"Data-Driven Thinking" is written by members of the media community and contains fresh ideas on the digital revolution in media.Today’s...
Dentsu Aegis CEO Jerry Buhlmann will step down at the end of the year, after eight years on the job.He...
Last year, when Publicis Groupe said it would pull out of the Cannes Lions festival and awards show and reinvest...
Dentsu Aegis Network said Tuesday it has added Index Exchange as a tech partner for its people-based marketing initiative, M1.M1...
Agencies are calling 2018 “Mediapalooza Two” as brands review an inordinate amount of accounts, following a pattern that began in...
Since Guillaume Lelait was promoted March 20 from Fetch’s US managing director to its first-ever US CEO, he’s inherited a...