Shopify powers digital marketing for many of the savviest direct-to-consumer (DTC) brands.In addition to its foundational ecommerce services, Shopify provides...
direct-to-consumer
Starting this week, luxury bedding startup Boll & Branch will add TV to its marketing mix, joining many other direct-to-consumer...
Large, established companies such as P&G, Verizon and Kellogg’s are building direct-to-consumer (DTC) brands to compete with the challengers encroaching...
Once upon a time, direct-to-consumer startup Parachute sold high-quality sheets online, touting efficiencies by cutting out middlemen. Five years later,...
Six-year-old women’s underwear brand ThirdLove considers data critical to its whole business, not just its marketing plan. The direct-to-consumer company...
Article co-founder and CMO Andy Prochazka will speak at AdExchanger’s upcoming Industry Preview conference on Jan. 23-24, 2019 at the...
Direct-to-consumer brands like Mack Weldon, Manscaped and Peloton have expanded beyond their Facebook and Instagram roots – but don’t expect...
The online clothing retailer Bonobos is at the center of upheaval in US retail and ecommerce. The company was acquired...
Ecommerce startup Material sells kitchen tools – including a chef’s knife, a wood spoon and one-handed kitchen tongs – meant...
Snapchat took a short-term revenue hit last year when it pivoted from its original direct branding business to a self-serve...