GARM, the Global Alliance for Responsible Media, is shutting down due to an antitrust lawsuit being brought against it by...
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Here’s today’s AdExchanger.com news round-up… Want it by email? Sign up here. C(heap) TV When Netflix introduced ads in 2022,...
The wristwatch publisher Hodinkee will drastically reduce its commerce operation and return its focus to editorial content, according to a...
When she interviewed for the CEO role of the 4A's in 2017, Marla Kaplowitz was upfront with the trade association's...
Oracle Advertising's recent news that it's shuttering its business is a notable milestone in the ongoing disruption and transformation of...
Whether a matter of time, cost or combination of other factors, the ad world isn't submitting as much work to...
McDonald's continues its focus on nostalgic marketing with a limited-edition McFlurry meant to evoke sweet memories of grandmothers. A 30-second...
Incrementality startup INCRMNTAL only works with inbound leads. That might sound like a humble brag, as in the company doesn’t...
Major bank ASB have launched their new campaign that is cracking down on the ongoing and multi-layered frauds and scams...
The e-commerce arm of Dick's Sporting Goods dropped two ads this week, reaching into new territory with comedy and celebrity...