The recent introduction of Ad Net Zero in Aotearoa, spearheaded by the Commercial Communications Council, represents a significant step towards...
Emissions
AUCKLAND, Thursday: Can marketing contribute to sustainability goals? An unsigned Marketing Association says: “This is the opportunity for digital marketers....
While boxed wine may remind some drinkers of cheap juice and college parties, startup wine brand Juliet is highlighting a...
As it turns out, serving digital ads to real human eyeballs is good not just for advertisers but also the...
As regulators work to determine how to measure climate impact and incentivize emissions reductions, marketers are faced with a complex...
Yahoo is offering a global carbon-neutral private marketplace (PMP) thanks to its latest ad tech partnership with Scope3. With Scope3's...
In this special episode of Brandweek: The Podcast, Adweek senior producer Al Mannarino sits down with Crystal Worthem, director, global...
Here’s today’s AdExchanger.com news round-up… Want it by email? Sign up here. Game-Changer The NFL has a history of media...
Transport is our country’s biggest carbon emitter. And, 1/3 of all drives are under 2km. Too often we automatically jump...
Facebook has announced new corporate sustainability benchmarks along with a new initiative aimed at fighting misinformation about climate change. The...