When MTV Entertainment Group wants to create original content surrounding marginalized communities, its creative is a hands-off approach. Instead, it...
entertainment
What if it was possible to walk the halls of Hogwarts, explore the deserts of Tatooine or be immersed into...
Adweek and TransUnion recently joined forces to host a panel of leading industry executives to learn how marketers are leveraging...
Earlier today, actress, vocalist and entrepreneur Jennifer Lopez officially became Adweek's Brand Visionary for 2021 when she accepted the award...
Chelsea Macdonald will join social audio application Clubhouse Sept. 27 as head of entertainment partnerships. Macdonald had been entertainment partnerships...
Here’s today’s AdExchanger.com news round-up… Want it by email? Sign up here. The TV Prize Amazon plans to introduce its own...
Attention has never been more expensive for brands to buy, growing by nine-fold over the past 20 years. Meanwhile, ads...
When Black-ish first debuted on ABC in 2014, it found success among critics and audiences alike and was called groundbreaking...
Jason White, a seasoned marketing executive who has been serving as the chief marketing officer of the cannabis brand Curaleaf,...
There's no question that the agency world is in flux, yet there is ample opportunity for shops of all stripes...