ADWEEK is bolstering its Marketing Vanguard platform for chief marketing officers, bringing aboard Liz Kneebone as vice president of community...
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In the past, people paid little attention to what athletes wore when they arrived at a stadium for game day....
The lifestyle media company Betches struck a strategic content partnership with the National Football League on Monday, the second such...
Sports digital website, network and content producers, The Sporting News, has announced a significant strategic partnership and expansion to its...
CTV is the hottest growth channel in ad tech, but there’s still plenty of untapped programmatic opportunity. That’s why Viant...
Advanced TV advertising company Cadent announced plans to drop $ 324 million to acquire the performance marketing company AdTheorent. The...
AUCKLAND, Wednesday: Technology/creative studio Daylight has appointed Lee Lowndes + Charlie Godinet to ceo and ECD as studio continues to...
BLUNT has launched its new look ‘brand world’ encompassing a new identity, positioning, packaging and website as it prepares to expand...
Very little about our world exists as it did in 2019. For a company like Columbia Sportswear, that year may...
AUCKLAND, Tuesday: As its integrated capability grows, Parnell-based agency Farrimond has made two new senior hires within its media department....