Getting in bed with Facebook sometimes means waking up alone – and without your wallet.Social analytics platform Crimson Hexagon is experiencing...
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IPG beat the holding company sector in Q2 with a strong organic net revenue YoY increase of 4.6% to $1.95...
Federal Trade Commission members said during a House hearing Wednesday that the FTC does not have the authority to adequately...
Less than two years after Vector Capital sealed its $122 million deal to acquire Sizmek, the private equity firm is...
Salesforce has signed an agreement to acquire Datorama, a marketing tech company whose platform connects and consolidates data from different...
Snapchat took a short-term revenue hit last year when it pivoted from its original direct branding business to a self-serve...
Launching a people-based data platform is the agency holding company trend du jour.Omnicom on Thursday announced its own version of...
Arun Kumar, chief data and marketing technology officer at IPG Mediabrands, will play a central role in integrating Acxiom Marketing...
The 2018 World Cup has featured an exciting range of upsets and contenders, but some World Cup marketers see early...
Times are changing at IPG.The holding company used to tout its neutrality around data and technology, with CEO Michael Roth...