EXCLUSIVE: Dentsu and WPP Quietly Exited The Trade Desk’s OpenPath Over Hidden Fees and Transparency
The pullbacks signal growing friction between the platform and some of the biggest holding companies as The Trade Desk pushes...
In a world where nearly everyone is always online, there is no offline.
The pullbacks signal growing friction between the platform and some of the biggest holding companies as The Trade Desk pushes...
Freelancers who once worked for the storied production studio The Mill claim they’re owed at least $ 280,000, but see...
Buyers tell ADWEEK they've started to shift ad spend away from The Trade Desk to Yahoo's DSP, citing lower costs...
After tipping their pitches considerably in recent years, Major League Baseball and ESPN announced Thursday that they have "mutually agreed"...
Google has spent the last week arguing that it faces fierce competition in the ad market, presenting its side in...
Roku could start running ads every time you pause a blu-ray. Plus, the kickbacks required to play in the retail...
Here’s today’s AdExchanger.com news round-up… Want it by email? Sign up here. A Programmatic Standoff Agencies sing the praises of open...
Crunchtime The EU’s Digital Markets Act has teeth – and now it’s biting, TechCrunch reports. The DMA regulates anti-competitive practices within...
Google is introducing a tool throughout its ad-tech products today that is designed to help publishers and buyers track ad-tech...
In its latest operating system update, Apple said it's taking a cut of boosted posts, a format available on social...