The Smith’s Snackfood Company has recently declared its official role as a Tournament Supporter for the FIFA Women’s World Cup...
FIFA
Last year, EA Sports welcomed Ted Lasso into the world of Fifa. Now the unprepared coach of fictional team AFC...
The breath-taking landscapes of Aotearoa New Zealand are the picturesque setting for a game of football, designed to spotlight the...
Stuff and Sky Television have joined forces to create a multimedia cross-channel experience exclusively dedicated to the FIFA Women’s World...
According to a survey by the U.K.'s Institute of Practitioners in Advertising, almost half (49%) of all adults would respect...
If brands want to advertise in Telemundo's U.S. Spanish-language broadcast of the 2022 FIFA World Cup, they're pretty much out...
BrewDog has declared itself the "proud anti-sponsor" of the 2022 FIFA World Cup in a series of billboards protesting the...
A “fun, football-loving” penguin named Tazuni has been revealed as the official mascot for the FIFA Women’s World Cup to...
Anticipation is building for FIFA World Cup Qatar 2022, which will kick off Nov. 20 and see a champion crowned...
Budweiser is bringing a first-party data approach to its FIFA World Cup sponsorship, a sign of shifting priorities for many...