Following its latest product releases, some industry insiders see the writing on the wall. Adweek Feed
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Insiders speculate on retail media acquisition targets amid Omnicom's acquisition of IPG closing. Adweek Feed
As search and social algorithms change, two major affiliate marketing platforms, LTK and ShopMy, are eyeing becoming one-stop shopping and...
Amazon built a $ 50 billion ad business by selling sponsored placements on its website and app. Now, the ecommerce...
As the artificial intelligence gold rush continues, valuations have soared to dizzying heights. From generative AI models that can write...
For four years, adtech firms have been preparing for Google's deprecation of the third-party cookies that power the programmatic advertising...
As Oracle Advertising winds down--with it, contextual firm Grapeshot and media quality firm Moat--ad verification firms like Integral Ad Science...
In recent months, there's been a series of notable private equity investments in up-and-coming advertising agencies. Last month, Svoboda Capital...
The ongoing battle between artificial intelligence models and publishers is not an even playing field, and media outlets with high-quality...
How did an oil baron end up in charge of the world's biggest climate conference? With the help of the...