Generative AI for ad creative is coming to Meta’s Ads Manager. On Wednesday, Meta announced it’s starting the process of...
First
You never forget your first acquisition. On Monday, PMG acquired Camelot, an independent media and marketing agency that specializes in...
After splitting from FIFA, publisher EA Sports' new soccer game is here. EA Sports FC 24--the latest video game in...
Shopify Audiences, the ecommerce platform’s ad tech integration product, doubled its partner roster on Monday and announced new ad targeting...
Last night, over a million New Zealanders tuned in to the first live Leaders’ Debate between Chris Hipkins and Christopher...
New Zealand-owned SBS Bank has reignited its positioning, Bank With Heart, and its 154-year heritage with a brand campaign highlighting...
INVERCARGILL, Today: New Zealand-owned SBS Bank has reignited its positioning, Bank With Heart, and its 154-year heritage with a brand...
The future of brand building is "community first," Shaina Zafar, co-founder and chief marketing officer of Gen Z specialist shop...
Ikea has named its first global brand marketing partner in McCann. The Swedish furniture and home goods retailer chose the...
AUCKLAND, Monday: MediaWorks, PHD and Stanley Street have teamed up to deliver what they claim is “New Zealand’s first commercial...