For years, venture-backed media was buzzy and seductive, with sky-high valuations based on the idea that savvy online publishers could...
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TVNZ is the first brand to run a roadside programmatic campaign across JCDecaux New Zealand’s roadside Digital Large format network....
Instacart just took its first steps beyond owned-and-operated Instacart media with the launch of a new retail media offering that...
Prebid hired Mike Racic as the industry group’s first president. Although Prebid maintains a small group of full-time engineers and...
LinkedIn provided an update Friday on its efforts to keep fake accounts off its platform. Vice president of trust and...
Welcome to marketing in 2022, when brands are rushing to enter the metaverse and launch products and experiences that don't...
MediaWorks has launched its first 360° premium digital out-of-home site. The site is located in Hamilton in the central suburb...
MediaWorks has launched its first 360° premium digital out-of-home site. The site is located in Hamilton in the central suburb...
AUCKLAND, Today: MediaWorks has launched its first 360° premium digital out-of-home site – in Hamilton in the central suburb of...
Seller-defined audiences, the IAB Tech Lab’s spec to help publishers work together to monetize their first-party data on the open...