Groupon's online marketplace is getting a literal helping hand in a new campaign from FCB--the stars of the ad are...
First
The streaming analytics company Conviva released its first ad tech product, a contextual data integration with The Trade Desk, on...
Accenture Interactive has made its first Italian-based acquisition with the commerce boutique fashion and luxury specialist Openmind. The acquisition of...
In its quest for widespread adoption, Unified ID 2 has nabbed another important cosign. In an Adweek NexTech event on...
A typical commercial for a wine brand might feature a sunset, a farm-to-table spread and discerning oenophiles swirling, sipping and...
Newsweek is banking on healthy and rigorous debate to propel it towards its subscription goals. The 85-year old publisher is...
On July 1, NCAA athletes were able to strike brand deals and sponsorships for the first time--a new possibility for...
Lumo Digital Outdoor and Hivestack have teamed up to launch New Zealand’s first dynamic programmatic digital out-of-home (DOOH) campaign for Fire...
Phantom Billstickers is bringing the street-level authenticity of traditional posters to the digital outdoor medium, with the first site in...
The lives of LGBTQ+ people have often been overlooked in history. Skittles is trying to remedy this by diving into...