Anthropic launched its first major brand campaign for Claude, positioning the AI chatbot as a tool for problem solvers. Adweek...
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Adtech company Kargo, in partnership with Contagion, has launched its first CTV Tiles campaign for home improvement retailer PlaceMakers. Kargo...
Retail media can make for strange bedfellows. And none perhaps are so strange a pair as Google and Criteo. But...
Droga5 vet relocates to New York to lead the agency’s next chapter Adweek Feed
AUCKLAND, Today: A new player has landed in New Zealand’s content space, shaking up how brands use user-generated content (UGC)....
Media leader Simon Teagle has been appointed as the first CEO of Independent Media Agencies New Zealand (IMANZ). Teagle’s 30-year...
Gowdy finished in first place in total viewers and the Adults 25-54 demo. Adweek Feed
AUCKLAND, Today: Auckland commuters are in for a treat as Musashi and MediaWorks unveil New Zealand’s first fully LED-wrapped bus...
CNN finished ahead of MSNBC in total viewers during primetime. Adweek Feed
The company saw 85% growth in active performance TV customers. Adweek Feed